This collection showcases my digital illustrations designed for the 2025 Lunar New Year — blending commercial creativity with cultural celebration.
Created as concept art for Tết lucky money envelopes, these illustrations feature a vibrant and playful chibi aesthetic inspired by the Year of the Snake. Each design expresses joy, luck, and festivity through bright tones and clean, dynamic linework.
This series demonstrates my ability to translate brand ideas into commercial art, combining storytelling with professional design execution. All pieces were finalized in high-resolution format, ready for printing and large-scale distribution.
